Blogs
The Art of Crafting a Credible Spiritual Mentor: Insights from a Marketer’s Perspective
In the realm of spirituality, credibility is paramount for a mentor to gain trust and influence over their followers. As unlikely as it may seem, there are valuable marketing techniques that can be applied to build this credibility effectively. In this blog, we will...
Navigating the Controversial Superfood: Hemp Marketing Challenges
Hemp, hailed as a superfood with numerous health benefits, has taken the world by storm. From its rich nutritional profile to its potential as an eco-friendly resource, hemp has gained significant attention. However, for marketers looking to promote hemp-based...
Zero-Budget Marketing Hacks
Hey, fellow hustlers! We all know that marketing is the fuel that propels our businesses to success. But what if you're strapped for cash and can't afford fancy marketing campaigns? Fear not! In this blog, we're diving into the world of zero-budget marketing...
EMPLOYEE CHEMISTRY – DON’T LET IT FIZZLE OUT !
A company functions best when there is a cohesive team of dedicated individuals who value teamwork, innovation and good old-fashioned hard work. The breakdown of any one of these variables can cause insurmountable issues. That’s why it is crucial to nurture...
CUSTOMERS ARE ONLY HUMAN
As businesses of all sizes increase their uptake of technology and use equipment to save money and take over function previously provided by people, they’re also running the risk of alienating their customers. Extensive ‘telephone trees’ intended to direct callers...
Leading by Example – How to be a Better Leader
Everywhere we look; it appears that the most conventional ideas of a leader are shifting. In small businesses we are now seeing a very different model of leadership flourish. The traditional model is triangular with a „big chief‟ at the top, supported by the base of...
Tips to Help You Create a Great First Impression
A first impression can never be recalled. Yet most of us don’t seem to give it much thought or planning. Make a good first impression and both you and your company will be seen in a positive way; make a poor first impression and you may not get another chance. Here...
REACTIVATING LOST CLIENTS
Save time, money and energy easily by choosing to put your focus towards reactivating old clients instead of rushing full-speed ahead into a brand new marketing campaign. While it is important to be consistently attracting new business, your ‘old dogs’ don’t need to...
DON’T HIRE PROBLEMS
One of management’s key responsibilities is selecting the right people to perform the functions needed by the business to operate productively. Hiring the wrong person can affect your business for years. Businesses have even been found legally liable for damages to...